Tag Archives: Sales Process

3. Reasons to Shift Your Sales From Product-Centric to Client-Centric With Ron Rubin



Selling any product or service becomes a lot easier when you’re able to show your clients that you care about them and you’re there to help them.

In this episode, join Chuck Hollander and Ron Rubin, CEO of RFG Wealth Management, as they share valuable tips to help you improve your approach to sales. Ron is here to share proven sales strategies that can help you better connect with prospects –– strategies which have made him one of the top sales professionals in the life insurance landscape.

Ron discusses:

  • The biggest misconception that holds several sales professionals back
  • How being process-driven takes your sales from good to great
  • The importance of connecting with and learning from industry experts
  • 3 key steps that he implements at every sales meeting
  • And more!

Resources:

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About Our Guest:

As CEO of RFG Wealth Management, Ron Rubin, CLU, ChFC, focuses on working with ultra-affluent families developing sophisticated life insurance solutions to use in business succession and wealth transfer matters. Since 1992, he has established close relationships with trust and estate lawyers, accounting firms, and business management firms. Ron has worked with wealthy individuals, executives, entertainers, professional athletes and affluent families for over 20 years.